Content Manager - Account Based Marketing

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   Content Manager   - Account Based Marketing

We are opening new doors in real estate marketing

Full-time · Oslo

ABOUT THE POSITION

Our vision is to bring a new approach to how marketing is done and we are eager to tap into your talent and drive to help us succeed.

As we are about to embark on a journey to build a world class marketing department, we are looking for an experienced Content Manager with specialization on Account Based Marketing to join our team. If you thrive to create high-quality and engaging content to drive business performance and growth, we are looking for you.

At Marketer you will be a key role to execute on our ambitious strategy to be the leading SaaS company within the real estate sector. We cheer for people who thrive when being challenged and are enthusiastic about working in a fast-paced environment. If you are eager to work with talented people to solve complex problems, then we are looking forward to hearing from you about joining us in our mission of revolutionizing real estate transactions globally.

Your overall responsibility: 

  • Support ABM leadership with one-to-one (large-account) marketing execution.
  • Leverage account-based data and technology to help our marketing and sales teams attract, engage, convert, and grow strategic accounts.
  • Working with the Product team to develop content targeted to a business audience and mapped to the buyer’s journey, including product benefits, commercial insights and messaging.
  • Identify internal and external resources for use in marketing execution for strategic accounts.
  • Lead ongoing account check-ins with sales team to ensure account goals, key contacts and account plans remain on track, and discuss upcoming account requirements and modifications.
  • Create, manage and execute account-based marketing programs in partnership with the sales team to drive platform adoption that will accelerate usage within strategic accounts.
  • Collaborate closely with sales to develop the strategies, processes, and content required to execute best-in-class ABM programs.
  • Collaborate with sales operations on developing the appropriate marketing metrics for these accounts, including visibility into marketing campaign results and effectiveness, including lead generation, opportunity creation, service adoption, pipeline contribution, and ROI of our marketing efforts within the account.
  • Manage overall execution of the campaigns.

"At Marketer, we believe in creating high value for real estate developers, agents and property owners through connected experiences aligned with great content, serving user intent in real time. This represents our reimagined view on how marketing is done best."
Markus Svenberg, VP Marketing

Click here to learn more about the importance of our marketing team

ABOUT YOU

  • 2-5 years of experience with similar rolles
  • You are distinctly commercial and results-oriented
  • You are ambitious, and you appreciate teamwork and cooperation as a key lever to drive common success
  • Proficiency in marketing automation and blogging software features eg; HubSpot
  • Excellent communication and interpersonal skills
  • You are a proactive and creative storyteller
  • Creative thinker and problem solver
  • You are efficient and have a high drive and are motivated by the fact that things go fast and take own decisions
  • Data-driven and research-oriented (Trends, SEO analysis eg)
  • You have an excellent command of the English language, both written and oral
  • You want to be a part of a world class team and help build it with your capabilities 

MEET YOUR TEAM

Courtney Ann Zaffino

Sales & Marketing Specialist

Inge Andreas Myhrvold

Corporate Communications Manager

Markus Svenberg

VP Marketing

Oda Lind

Marketing Coordinator

Martine Gudvangen Gjerløw

Marketing Coordinator

Ida Norseng Tandberg

Brand & Activation Manager

PERKS AND BENEFITS

  • Collaboration
    Curious, ambitious and dedicated colleagues with an international background, who all contribute to creating an engaging and collaborative working environment.
  • Career development

    You will experience professional challenges, significant responsibility, great personal growth and the opportunity to influence the digital marketing solutions of the future for the real estate industry.

  • Competitive conditions and good health insurance.

  • Work-life balance

    As a technology company and start up, we enjoy a fast-moving environment and celebrate success. In addition, we also appreciate social events every so often, giving us time and opportunity to relax and get closer as a team. We will never give up our long-standing tradition - eating lunch (burritos) together every Friday (take-away during Covid of course). We see ourselves as a group of career driven friends working together, sharing knowledge and valuable insights, and we are always looking for new colleagues.

  • Prime location

    Beautiful offices at a central location along the pier at Tjuvholmen in Oslo.

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ABOUT MARKETER

Marketer is one of the leading proptech companies in Europe, with a superior offering of data-driven, AI-powered and automated digital marketing and sales solutions for residential real estate. Marketer already serves clients in more than 20 countries on all continents, with outlooks of continued massive growth. Our state-of-of-the-art solutions are revolutionizing the way developers and real estate agencies work with their sales planning, digital marketing, the transaction itself, and after-sales activities.

By providing an end-to-end platform for developers we provide our newbuild customers with a complete e-Commerce solution. Combined with targeting the right buyers, at the right time and place, we also enable developers to drive traffic to their store, enabling them to understand their customers, take control over the customer journey, and drive direct sales.

Selling secondhand real estate is all about finding the right buyer. We offer real estate agents a solution to leverage data and insights to create the best sales strategy, and the tools to reach the most relevant buyers. And it works - we recently published a study on the “Marketer effect” proving how customers achieve a premium on the selling price when using our solution.

Marketer also operates the two online residential real estate portals; Eiendom.no and Newbuilds.com.